Category Archives: News
YouTube launches Open Call — a new tool for collaboration between brands and creators
YouTube has launched Open Call, a new tool designed to make collaboration between brands and [...]
Meta updates Threads by adding a separate feed for Fediverse posts — what you need to know
Meta continues to expand its Threads platform, making it increasingly integrated with decentralized networks. The [...]
Meta introduces new AI tools that significantly simplify branded video content creation
Meta has taken a major step forward in advertising automation by rolling out updates to [...]
Social media has become the main source of news for Americans — what the Reuters Institute 2025 report shows
Today, social media plays a far greater role in people’s lives than anyone could have [...]
Microsoft launches Showroom Ads — a next-generation interactive ad format in Copilot
Microsoft has officially announced the launch of a new advertising format — Showroom Ads, which [...]
Google automates local product updates in Merchant Center: what has changed for merchants
Google has taken another step toward full automation of product data — Merchant Center can [...]
The European Commission forces AliExpress to combat illegal goods and make the platform more transparent
The European Commission has taken serious action against AliExpress, the online marketplace owned by China’s [...]
Midjourney launches V1 — an AI model for creating short videos from a single image
Midjourney has taken a major step forward in the field of artificial intelligence by introducing [...]
Facebook adds passkey: a convenient and secure way to sign in without a password
Facebook is preparing to launch passkey login, a modern technology that allows users to access [...]
Google automates local product availability updates in Merchant Center
Google has introduced a new and useful feature for retailers — Website-reported Autofeeds. It allows [...]
Google has updated its recommendations for URL structure — but nothing drastic
Google recently updated its technical documentation related to URL structure — the very resource frequently [...]
Pope Leo XIV calls for global control of AI: ‘It is a challenge to human dignity’
Artificial intelligence is not only a technology of the future but also a moral challenge [...]
Google has abandoned seven structured data formats — what does this mean for websites?
Google continues to revise its approach to processing information in search. This time, the company [...]
AI Mode in Google Search: a new approach to search is already available in the US and will soon be available worldwide
Google has begun the gradual rollout of a new feature called AI Mode in the [...]
Google integrates Gemini into Drive and Forms: how artificial intelligence makes working with documents easier
Google continues to actively develop its Gemini artificial intelligence technology, integrating it into familiar Workspace [...]
Google launches testing of voice reviews in search — Gemini-based feature now available in the US
Google has announced the start of testing a new feature called Audio Overviews, which allows [...]
Brands are increasingly investing in influencers — the market will reach $33 billion by 2025
The influencer marketing industry is rapidly evolving — according to Statista, by 2025 its global [...]
OpenAI is investigating cases where ChatGPT increases anxiety among users
OpenAI has begun a closer examination of cases where ChatGPT, even unintentionally, may have influenced [...]
Meta hints: external links are best left in the comments
Administrators of Facebook pages have noticed an interesting hint in analytics — Meta now recommends [...]
Montblanc and Wes Anderson have created a collectible Schreiberling pen to celebrate the 100th anniversary of Meisterstück
The Montblanc brand celebrated the 100th anniversary of the legendary Meisterstück pen in a highly [...]
Meta launches advertising on WhatsApp: what users need to know
Meta has started showing ads in WhatsApp by adding advertisements to the “Updates” tab, which [...]
OpenAI updated ChatGPT: search became more accurate and convenient for users
OpenAI has introduced a significant update for ChatGPT that improves the quality of search responses [...]
TikTok simplified video ad creation – now AI does everything
TikTok continues to transform the digital advertising market—and this time, it has paid special attention [...]
Instagram is testing a repost function and gets a wave of blocking complaints
Instagram has introduced a long-awaited new feature—the repost function in the feed. While previously users [...]
Meta is testing hidden text in Threads to avoid spoilers and protect sensitive content
Meta has decided to seriously address a problem familiar to almost every active social media [...]
The Twitter logo was blown up in the Nevada desert – and it’s part of an unexpected ad for the startup Ditchit
Imagine this: the large Twitter logo that once stood atop the company’s San Francisco headquarters [...]
What was interesting at Google Marketing Live 2025
On May 21, Google once again gathered marketers, businesses, and digital professionals for its annual [...]
51% of revenue – how complex SEO promotion helped the Click online store
Click is one of Ukraine’s leading online electronics stores, offering a wide selection of tech [...]
Search fragmentation: what it means for consumers, local SEO, and AI optimization
Modern search is undergoing significant changes due to the development of artificial intelligence. Instead of [...]
YouTube tests AI features: a new level of interaction with content
YouTube is actively integrating artificial intelligence into its platform, aiming to make content consumption even [...]
Telegram is gaining momentum: advertising revenue could triple
The advertising business on Telegram is actively developing. Over the past year, from July 2022 [...]
EU prepares new rules for Apple: ban on third-party payment systems in the App Store may be lifted
The European Union is working on a new antitrust decision that could strip Apple of [...]
What has changed in Google Search in 2023: major updates and their impact
2023 was a very busy year for Google — the company managed to roll out [...]
Telegram has a new feature: voice messages that disappear after listening
Telegram developers continue to add new features to the messenger, making communication even more convenient [...]
Telegram has launched self-destructing video messages — here’s how it works
Telegram has once again delighted its users with new features. The fresh update to version [...]
Japan wants to force Apple to allow apps to be installed outside the App Store
Following the European Union, which forced Apple to open iOS to third-party app stores, Japan [...]
Google Chrome will receive new features based on artificial intelligence
Google has announced a significant update for the Chrome browser—it will introduce new features powered [...]
Apple opens the door to alternative payments in the US App Store — but not without conditions
Apple has taken a step long awaited by US developers: the company has finally allowed [...]
А new space for ASO specialists: how RadASO is creating the ASO Busters community on Discord
In the mobile marketing field, it’s not only important to know the theory but also [...]
Google Bard becomes Gemini: what’s new in the flagship AI service
Google continues to actively develop its products based on artificial intelligence. One of these was [...]
Google changes algorithms to combat low-quality SEO content
Google has announced a major update to its search algorithms, aimed at helping users find [...]
Meta, Microsoft, X, and Match Group are suing Apple over a new commission
In the spring of 2024, a new round of conflict erupted between Apple and several [...]
OpenAI has opened access to ChatGPT without registration
In April 2024, OpenAI made an unexpected yet logical move — it allowed users to [...]
Apple opens access to game emulators in the App Store
Apple has significantly relaxed its App Store policies, now allowing the distribution of retro game [...]
OpenAI launches SearchGPT: a new era of search
OpenAI has officially begun testing SearchGPT, its long-awaited search engine. For now, access is limited [...]
Apple is at the center of a scandal over illegal geo-blocking.
Apple has once again come under scrutiny from the European Union over accusations of using [...]
Google Ads Performance Max now lets you test budget reallocation between campaigns
Google Ads has introduced a long-awaited feature that allows advertisers to experiment with budgets across [...]
DeepSeek vs. ChatGPT: Chinese AI assistant conquers the App Store
The Chinese startup DeepSeek has achieved what recently seemed impossible — its AI assistant has [...]
Google adds clickable links in AI answers for faster searches
After several weeks of testing, Google has officially introduced a new feature in its AI [...]
OpenAI may acquire Chrome: everything is decided by the court
During the antitrust trial against Google, it became known that OpenAI is considering the possibility [...]
OpenAI added search and shopping to ChatGPT: how it works
ChatGPT is now not only a smart conversationalist but also a convenient search engine. OpenAI [...]